Creating Visible and Memorable Brand Experiences
Left of Sunset is a small design studio with unique vision and creative abilities. We focus on the diverse application of visual communication through unlimited media including print, online, mobile devices, built environment and anywhere people engage with dynamic businesses or products.
Specializing in successful growth and focus of visual identity, we collaborate with expanding businesses and individuals concerned about how their brand is viewed. Our most successful relationships have been with Clients who see us as partners, allowing us the pleasure of working with them long-term. Whether you are a start-up or have been in business for a few years or more, we are able and willing to dive in and analyze your specific needs, creating customized solutions that deliver visible results. Left of Sunset brands not just people and companies, we can also create visual stories for events and products.
Left of Sunset is Brand Design. Delivered.
Power. Current. Grounded.
Branding refresh included new logo, tagline development, business cards, vehicle graphics and website.
Portfolio at a Glance Brochure
An overview brochure highlighting all available product sizes, along with brief tasting notes and short brewery bios, allows customers to quickly view the Artisanal Imports portfolio. Design features custom glassware illustrations unique to each Brewery partner and their beers.
Conforming to Client Needs
deChase Development Services is a commercial real estate developer with sustainably minded business approach. They become seamless partners in the development process, accomplishing the specific needs of each client. The Principal, J. Dean Papé, was interested in the use of a transparent material for his business cards that would communicate the idea of conformity. He is also passionate about sustainable practices and after much research, I was able to source a material that is 100% biodegradable. Printed with soy based inks and made entirely of plant fiber, this translucent material is compostable.
The Principal enjoys using this as a talking point, when he hands out cards to potential clients. At the time, it wasn’t easy to find such printing materials and even more difficult to find vendors willing to print on this unknown stock. Thanks to Mollet Printing (Portland) and their commitment to the environment, we were able to have the cards produced responsibly!
The logotype starts with letters that are fragmented and move to fully realized letter forms; evoking a sense of activation and building from the ground up. The identity system for deChase includes a series of 5 photo images of materials used in building and construction to further represent this idea, but also the concept of catering to different client needs.
St. Feuillien Saison Can
Painted Glass Campaign Ad #4
A continuation of a focused print and web advertising campaign for Artisanal Imports brewery partners, featuring painted glassware. For more concept information, see Ad #1, Ad #2, and Ad #3.
Wild about Belgian Beer
Identity design and packaging illustration for the stateside release of Bastogne family of beers. In Belgium, the brewery is known by the name La Trouffette, however, importers Authentic Beverage Management thought it would be more marketable in the U.S. under the recognizable name of Bastogne, a location where World War II battles were fought. As the mascot, we chose to feature a wild boar, which roam the Belgian forests.